Sinovate
SINOVATE (SIN) represents a cutting-edge, open-source, community-powered digital cryptocurrency. This platform delivers innovative blockchain solutions tailored for individuals, developers, and businesses. Its unique feature, Incorruptible Data Storage (IDS), offers decentralized cloud storage. This is achieved by utilizing a network of thousands of Infinity Nodes, ensuring cost-effectiveness and high security.
Service
Marketing Consultancy
Objectives
The mission was to extend reach, amplify user acquisition, and cultivate a competent in-house marketing team that would allow them to expand into new markets.
Strategy
The strategy was twofold. Firstly, there was a determined emphasis on social media, generating and disseminating content that is both informative and engaging. Secondly, the focus was on assembling a superb team through a series of collaborative exercises and activities to improve overall functionality and synergy.
Key Results
Twitter saw an impressive growth, exceeding 10,000 followers. The strategy proved successful across all platforms, from Twitter to Telegram, Discord, and YouTube, demonstrating consistent community growth. Simultaneously, a proficient in-house marketing team was built, capable of driving ongoing success.
Lessons Learned
An invaluable lesson from this case is the critical role of team unity and cohesion at the early stage of service delivery. When a team works harmoniously from the outset, it sets the stage for smooth operations