Outsourced Marketing for Small Business
Stop Being Your Own
Marketing Department.
I run your marketing. All of it. Every month we fix the part costing you the most, and you know which part before we start.
€850 Per month · no minimum term
You already know what is wrong.
Knowing is not the problem. Getting to it, every week, behind everything else, is the problem.
- 01You are the bottleneck.Nothing goes out unless you make it, and you are already doing three other jobs.
- 02You post in bursts.Three weeks on, two months off. Starting again is the hardest part.
- 03You already know what is broken.The Google listing is dead. The emails stopped in spring. The list keeps growing.
- 04You have tried an agency.You paid every month and never once spoke to the person doing the work.
One half never moves.
The other half always does.
Everything in your marketing is in scope. Not all of it happens in the same month, and you approve the plan before it starts.
Guaranteed every month
The rhythm
Five things, every single month, without fail.
- 01A plan you approve before anything is built.
- 0215 to 25 pieces published across your channels.
- 03Your recording list, so you never guess what to film.
- 04A strategy call, online or in person.
- 05A report in plain English, and what changes next.
Moves monthly
The running order
Chosen on purpose, not at random.
- 01Month one audits everything. Website, search, social, email, funnel.
- 02That audit produces a ranked list of what is costing you most.
- 03Worst first. That is where the cheapest wins are.
- 04One or two items a month, while content keeps going out underneath.
- 05Revisited every call, because priorities move.
The outsourced marketing services you actually get.
Five jobs. Any of them can become the focus of a month.
Get found
SEO articles written and published. Google Business Profile posts, photos and reviews. Local search. Getting named in ChatGPT and Gemini answers, not just Google.
Get seen
Social content wherever your customers actually are. Posts, carousels, short video. Written, designed, scheduled, published.
Get captured
Funnels end to end. Lead magnets, landing pages, capture forms and the email that follows. An audience you rent becomes a list you own.
Get converted
Email campaigns and sequences. Offers and how they are worded. Automated replies, so an enquiry at 11pm is answered at 11pm. Paid campaigns when the plan calls for them.
Get directed
Audits, the monthly plan, performance reporting. Deciding what to stop doing, which is usually worth more than deciding what to start.
Three ways to get it done. This is the cheapest.
The Marketing Takeover
- Who does the workOne operator, and he does it himself
- What is coveredYour whole marketing function
- How much goes out15 to 25 pieces, every month
- Who sets the priorityA ranked audit, agreed with you
- Strategy callEvery month
- If it is not workingCancel any time. No notice period
An agency
- Who does the workAn account manager. Rarely the maker
- What is coveredWhatever the retainer names
- How much goes outFixed package, often 8 posts
- Who sets the priorityYou, usually
- Strategy callQuarterly, if you are lucky
- If it is not working30 to 90 days notice to get out
Hiring someone
- Who does the workOne employee, once you find them
- What is coveredOne area. Usually social, and that is it
- How much goes outWhatever one person can manage
- Who sets the priorityYou. You are also the strategy
- Strategy callYou run it
- If it is not workingNotice, and possibly redundancy
Agency range published by BeFound, an Irish agency, in February 2026. The hire is a €38,000 salary plus employer PRSI, before pension, equipment, software, holiday cover or the cost of recruiting in the first place.
What people say about working with me.
I’ve already picked up so many great tips from Wayne, and I’m looking forward to improving our marketing and advertising campaigns.
Keeley FarrellWayne completely revolutionized our workflow with a custom AI system, cutting our content creation time by 80%.
Emma WalshWayne gave me the exact strategic roadmap to step out of the time-for-money trap and build recurring revenue.
Michael ThorneThis one-hour conversation with Wayne has saved me so much time, energy, and money.
Mary KirwanReady to hand it over?
No minimum term · no notice period · 5 to 10 clients only
Book a free 15-minute callFifteen minutes, no pitch. We work out whether outsourcing your marketing to one operator suits your business, and I tell you if it does not.
The detail.
How much does it cost to outsource marketing in Ireland?
This is €850 a month, everything included except ad spend. For comparison: an Irish agency, BeFound, published a full-service range of €1,500 to €2,500 a month in February 2026. Hiring one marketing person on a €38,000 salary costs about €3,520 a month once employer PRSI is added, and that is before pension, software, equipment or holiday cover.
Is it cheaper to outsource marketing or hire someone in-house?
Cheaper, and it covers more ground. One hire at €38,000 works out around €3,520 a month all in, and realistically covers one area, usually social. This covers the whole function for €850. The other difference is time: recruiting takes months and can fail, while this starts as soon as the plan is agreed.
What am I actually buying?
A marketing department, not a marketing package. Nobody expects an in-house department to make the identical eight things every month; it works on whatever the business needs. So does this. Everything is in scope, not all of it happens in the same month, and you approve the plan before it starts.
How does one person do all this?
I built an AI production system. It does the slow half: drafting, editing, design, transcription and scheduling. That is how one person out-produces a small agency team. It decides nothing, though. The angle, the message, the priority and the editorial review are mine every time, and nothing reaches you without me reading it first.
Do you use AI on my content, and is my data safe?
Yes to the first. Photorealistic AI images carry an AI label on the platform, because the law requires it, so some of your posts will show that label. On the second: I do not hold your customer data, and nothing about your customers goes into an AI tool.
What stays with me?
Day to day engagement, meaning replying to your own customers. That relationship is the business and it should not sound like me. Anything about a person's body, health, money or legal position comes straight to you, because I am not qualified and I will not. And the raw material: footage, photos, and what is actually happening. That is the one thing I cannot make myself.
What is not included?
Ad spend. Managing the campaigns is in the fee, but the money spent on the ads is paid by you directly to the platform. Ads are also not always switched on straight away, because they work best amplifying something that already converts. Website builds are out too: content updates yes, a brand new site no.
What happens in month one?
Set up. Audits of the website and social accounts, getting access sorted, agreeing the plan and building the first batch. Output is lower than a normal month because the groundwork is happening in the background, and that groundwork is why months two onward work.
Is there a contract or a minimum term?
No minimum term and no notice period. You can stop at the end of any month. The cap is on my side instead: five to ten clients, because past that the work stops being done by me.