by Wayne | Oct 9, 2026 | AI Marketing
Most advice on how to market digital products starts with “build an audience first”. Post every day for six months, grow a following, then launch. I wanted to know if there was a faster way to find out whether anyone would actually pay. So I ran a small...
by Wayne | Sep 4, 2026 | Content Marketing
Most advice about lead magnets stops at the guide. Write the PDF, name it something clever, and the emails will apparently take care of themselves. They will not. The guide is the easy half. The half that decides whether you get an email address is the page the guide...