by Wayne | Sep 4, 2026 | Content Marketing
Most advice about lead magnets stops at the guide. Write the PDF, name it something clever, and the emails will apparently take care of themselves. They will not. The guide is the easy half. The half that decides whether you get an email address is the page the guide...
by Wayne | Sep 2, 2026 | AI Marketing
Most people looking for a ManyChat alternative are not unhappy with ManyChat. They are unhappy with the invoice. You already pay for something that schedules your posts, and now a second product wants its own monthly fee to send a direct message when somebody comments...
by Wayne | Aug 10, 2026 | AI Marketing
Every demo you have seen of AI agents ends the same way. Someone types an instruction, the machine goes off and does the work, and the video cuts before anyone checks the output. That last part is the whole job. Human in the loop AI is the boring, unglamorous...
by Wayne | Jul 14, 2026 | AI Marketing
I Tested 47 AI Marketing Tools. Only 3 Survived There are now 15,505 marketing technology products on the market, according to the chiefmartec 2026 landscape, and most of them are not built for a one-person business. I know, because I went looking. Over the past year...
by Wayne | Jun 27, 2026 | AI Marketing
Claude Code for Marketing: Replace a Team of 6 Running marketing properly used to take a team of six and weeks to manage: a content brief lead, a copywriter, a designer, a scheduler, an analyst, and a manager holding it together. A marketing manager in Ireland alone...